REIFEN CHINA was originated from REIFEN in Essen which has been running every two years in Germany since 1960 and is the largest and most professional tire show in the world of today after going though the development of half a century.
     China, as the world most active and fast-growing market, is of extremely extensive prospect in rubber and tire industry. In 2007, ASIAN ESSEN TIRE SHOW was officially taken into China through the cooperation between China United Rubber Corporation and Messe Essen GmbH against such background. Held in Shanghai, the exhibition will set up an ideal platform of international communication for Chinese tire and related industries and provide a completely new show for tire manufacturers and dealers.      Together we are engaged in cultivating REIFEN CHINA to be the most effective and energetic international tire exhibition in China. Our target visitors will cover both the professional and public arena. The professional side includes tire batch purchases such as tire traders, dealers, automotive OEMs, bus and logistic systems etc. Whereas the public side covers the end users of tires such as (car, taxi, bus, truck etc.) drivers, forwarders, driving constructors etc.

Organizers
China United Rubber Corporation
Messe Essen GmbH

Supportors
Federal Association of Tyre Dealers and Vulcanizing Trade (BRV)
China Petroleum and Chemical Industry Federation
CCPIT Sub-council of Chemical Industry
China Tyre Retreading, Repairing & Recycling Association
China Natural Rubber Association
China Synthetic Rubber Industry Association
National Design and Technology Center of Rubber & Plastics Industry
Taiwan Rubber Industries Association
Shanghai Rubber Industries Association
Rubber Industry Association Zhejiang
Chemical Industry and Engineering Society of Guangdong
Wenzhou Rubber COFC
RubberTech China Online
Rubber Association of Indonesia
Malaysian Rubber Products Manufacturers' Association
Thai Rubber Association
Singapore Commodity Exchange Limited